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The Veracity Bot Protection Suite

Patented, AI-powered solutions to stop malicious attacks, data theft, ad click fraud and more.
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I assumed there were some bots, but I had no idea of the level of bot activity Veracity found.

Chief Commercial Officer, Gales Solicitors

If your business is online, you’ve got a bot problem.

With over 50% of web traffic being bot traffic, and malicious, illegal bot attacks on the rise, it’s easy to worry about your business’s security, reputation and data compliance.

Veracity Web Threat Protection is a powerful answer with an incredibly simple, 5-minute setup. Either set and forget to block the bots with peace of mind, or use its powerful intelligence tools to improve your performance, ROI and security.

Want to see how many bots have you in their sights right now?

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Bots are a modern security problem.
They need a modern solution.

Veracity Web Threat Protection’s feature set is powerful and engineered for peace of mind.

Patented, AI-powered bot detection icon
Patented, AI-powered bot detection
Ultra-fast identification of bot traffic that intelligently learns to recognise new behaviours.
Instant Threat Blocking icon
Instant Threat Blocking
Prevent data theft, fraud and malicious attacks on your business before they have an impact.
Zero Conflict Setup Icon
Zero Conflict Setup
Adds seamlessly to your security stack in 5 minutes, no conflict with existing DDoS or WAF.
Load Reduction Icon
Load Reduction
Over 50% of web traffic comes from bots. Reclaim your performance, bandwidth and user experience.
Accurate Traffic Data Icon
Accurate Traffic Data
Remove fraudulent traffic to correctly analyse your commercial and technical performance.
Intelligent Insights Icon
Intelligent Insights
Get strategic recommendations to address security vulnerabilities and commercial threats.
Multi-Property Icon
Protect and report on your entire digital estate, or multiple external clients, from one dash.
Multiple User Levels Icon
Multiple User Levels
Delegate different permissions to a range of departments, user types and business needs.
OWASP Protection Icon
OWASP Protection
Detects and protects against class 7-10 and 12-13 attacks, where other solutions don’t.
Configurable Dashboard Icon
Configurable Dashboard
The reporting, alerts and insights most relevant to your business, right at your fingertips.
Flexible Reporting Icon
Flexible Reporting
Schedule detailed reports based on the most accurate data, both on dash and to your inbox.
Seamless Notifications Icon
Seamless Notifications
Status and summary updates to your email, and API integration with incident management.
Lines of light coming together in the middle

Why your business needs Veracity to defend bot attacks.

Over 50% of web traffic comes from bots. In a best case scenario, they hammer your bandwidth, damage your user experience and leave you with heavily compromised usage data.

In a worst case scenario you fall victim to a data breach, fail GDPR compliance, damage your reputation and leave your financial systems vulnerable to malicious activity.

According to the UK National Cyber Security Centre, data breaches cost over £130k/$160k to fix¹ on average, and 60% of SMEs go out of business within 6 months of falling victim. Worse still, this risk is frequently uninsurable.

With Veracity Web Threat Protection, you don’t have to risk losing your hard-earned reputation and the trust of your clients due to malicious bot attacks.

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A rocket launching

Peerless protection. Effortless setup.

When your enemy is constantly evolving, a solution as powerful as Veracity Web Threat Protection feels like it should be complicated.

Thankfully, it’s not. It can be set up to protect you in just 5 minutes by adding a single script. It’s crucial that as many people as possible are protected, which is why we wanted everyone from small business owners to enterprise data analysts to feel comfortable setting it up.

It’s also why we offer a free tier.

Get protected in just 5 minutes

How it’s being used.

By now, you know that Veracity Web Threat Protection prevents malicious bot attacks. But it does much more.

Here are a few real-world use cases you might not have expected.

Digital Agency Account Director
Offering WTP as a value-add service to protect a range of clients — all from one dash.
eCommerce VP
Using WTP’s clean data analysis to improve site performance and plan infrastructure investment.
Marketing Analyst
Validating existing analytics platform data to remove bot traffic — and avoiding the false positives.
Operations Director
Understanding which products get the most legitimate online attention to inform stock strategy.


Can I get real-time notifications and reports on bot attacks?

They’re both at your fingertips on the Web Threat Protection dashboard.

What’s a false positive?

A false positive is when a bot detection engine, such as ours, flags a human user as a bot due to unusual or suspicious behaviours. False positives have been a real problem for other bot-identification products, but our patented, AI-powered solution has reduced this dramatically.

Will ‘good’ bots, like Google, be blocked?

Legitimate bots have nothing to hide. Which means they arrive with transparent origins and credentials. So you don’t have to worry about your rankings being impacted when you block malicious bots — the good ones get through unhindered.

What can malicious bots really do?

Bot attacks can have wide-ranging goals. From scraping your content to create duplicate sites to trick customers, to attempting to break into your site to steal data or access connected systems. When your customer data, financial data and company reputation are at risk, it makes sense to close the door.

How do you detect bots?

We know how human visitors are likely to behave — and where they’re likely to come from. By capturing a full spectrum of activity on your website, from location to navigation habits, our AI-powered verification can accurately combine a large number of data points to assess whether or not we’re dealing with a bot. Better still, the longer we’re protecting your site, the more we’ll understand your typical visitor profile, and accuracy will actually increase even further.

What happens if a human visitor is incorrectly identified as a bot?

Though rare with Veracity, false positives can happen. Fortunately, we’re built to be a problem for bots and a breeze for real humans. A simple Captcha verification will filter out those fringe cases and send actual visitors right through. Our Captcha implementation is the most effective way to handle this step and maintain a great user experience.

Bots evolve quickly. How often is your detection updated?

When machine learning is being used to develop smarter and smarter bots, an AI-powered response is absolutely necessary. It means that we’re prepared for attacks that haven’t even been developed yet. We refine our products daily and, as a service, you’ll always automatically be up to date.

Can customers contribute to product improvement?

Our active community of users can be found at It’s an excellent place to both find support and make suggestions for the product’s future. Periodically we hold customer workshops to give you a direct route to feed back on your experience, and you’ll also hear about those in our forums.

You mention adding Veracity Web Threat Protection as an additional security layer. Which other precautions would you recommend to protect a company website?

Keeping on top of website security couldn’t be more important. Here are a few measures that will give you peace of mind and help you focus on your business’s future: Choose a reputable hosting provider with comprehensive firewalls to protect you from basic forms of attack. Your web security stack should include a web application firewall, DDoS protection and redundancy in case anything goes wrong. Keep your website platform up to date with software and security patches to close loopholes and eliminate exploits. Make sure Multi-factor authentication (2FA/MFA) is enabled anywhere sensitive data can be accessed.

Veracity has the potential to be such a valuable piece of technology for our business. This is a missing cornerstone of our product.

Cybersecurity Business

Next generation of bot detection and website protection

Veracity Threat Protection stacks seamlessly with your DDoS and WAF solutions. This is because it’s an essential, specialised answer to malicious bot activity. Not an add-on. Not an afterthought.

Founded in 2016, we’re the bot defence experts — read on to find out just why you can trust us with your business’s reputation.